This is an Earn – Learn – Earn / Work – Study – Work Program. Join the Industry Synergised MBA in Digital Marketing and get a Job placement in a reputed Digital Marketing Company. Work from Monday to Friday. Study on Saturdays and Sundays. At the end of 2 years get an MBA degree and a PGP certification with 2 years work experience. Job placement will be related to Digital Marketing in a Digital Marketing Company to enable 5 days practical exposure and 2 days classroom exposure (70% practical learning and 30% theoretical learning). Job placement will be full time and a full time salary will be paid.
The student will be awarded an MBA degree and a PGP certification in this program. The MBA degree will be awarded by a UGC recognised and NAAC ‘A’ grade accredited Indian University and the PGP certification by GEMS B SCHOOL. On the strength of these qualifications students can apply for employment in the Private sector, Public sector and Overseas as well.
Fees is payable in 8 easy instalments. Hostel accommodation available in the campus. Students will be taken on an outbound workshop as a part of the course curriculum.
GEMS B SCHOOL’s strategic partnerships with reputed International Universities enables students enrolling for the Industry Synergised MBA program for a course progression into an MBA program at one of these International Universities.
GEMS B SCHOOL currently has International Pathway agreements with University of Sunderland – UK, Roosevelt University – USA and La Trobe University – Australia.
Students can complete the first year of their MBA at GEMS B SCHOOL and progress to one of these Universities for the final year to get an MBA from that respective University.
The International progression is only for students who are interested in this option and is not mandatory for all. Students enrolling for the Industry synergised MBA have time upto one year to decide whether they would like to choose this option or not.
High-demand digital marketing leadership roles
Balance learning and earning — study weekends, work weekdays with our partner companies.
Real projects using Python, TensorFlow, and industry tools
Learn Google Analytics, Google Ads, SEMrush, HubSpot, and more
AI, data analytics, and latest digital trends integrated
Join our MBA in Digital Marketing and master the skills that define modern business. Apply now to transform your marketing career.
Apply Now →Students of GEMS who choose MBA in Digital Marketing at GEMS B-School can gain experience with digital marketing agencies, startups, e-commerce companies, technology firms, and other companies such as IM Solutions, Cronbay Technologies, Inbounderz India, Zeitgeist India Private Limited, Grow, Autumn Grey, GBC Prime, Chkdin, DNA, Wizcraft etc. Freshers are placed in entry level roles while students with work experience will be placed in roles based on their work experience.
After the course, MBA students from GEMS usually join highly reputed organisations in Managerial roles with attractive packages, thanks to the two years of experience and skills they gain during the two year work study program.
During the MBA, fresher students start with a salary between 2 lakhs and 4.8 lakhs per annum. Students with prior work experience will start with higher salaries based on their work experience. Students will be eligible for pay hikes as per company policies as they progress during the program.
After the program, students start with packages between 6 lakhs and 10 lakhs per annum based on their performance during the program. Students with prior experience earn much higher packages upon completion of the program which has gone upto over 25 lakhs per annum.
Yes, every student joining GEMS certainly gets placed. However, the placement will depend on the calibre of the student.
After completion of the program, students of GEMS don’t find it hard to get placed in reputed Digital Marketing companies with high packages because they already have 2 years of work experience.
You can log onto to our YouTube channel and watch our students talk about their experiences. Alternatively, you can ask your course counsellor to connect you with some of our past and present students who can share their experiences with you.
The placement process starts with a Psychometric Analysis to help you figure out your Strengths, weaknesses, interests followed by a communication assessment and two rounds of counselling with our Dean and Director of Placements. After which, you will be put through a placement training for one whole week and then your interviews will start. Students normally get placed and start working in about 7 days to 30 days from the day their Interviews start.
On successful completion of this program students gain an MBA degree from University of Mysore, which is a Government of Karnataka owned University that is UGC recognised, AICTE approved and NAAC Accredited. On the strength of this degree students can certainly apply for jobs in India and abroad in the private or public sector.
This degree is also recognised for all kinds of higher education in India and Abroad.
Students should have scored more than 50% in their graduation, clear the GEMS Admission test and a Personal Interview.
Log onto admission.gemsbschool.com and start your application. Follow the user friendly instructions from there on by paying Rs. 1000 application fee, followed by the GEMS admission test and personal interview. Upon clearing the same you will be issued an admission offer.
The GEMS Admission Test (GAT) consists of 200 business aptitude questions covering areas such as English Grammar, Basic Mathematics, Logical Reasoning, Current Affairs, and General Knowledge. Students must secure a minimum of 50% marks to qualify. The test has a total duration of 80 minutes.
Digital Marketing graduates mostly get a chance to work on the roles like SEO Management, Campaign Management, Content Creation, Social Media Marketing, Performance Marketing Executive, Digital Marketing Executive, Influencer Marketing Executive etc
An MBA in Digital Marketing focuses on digital channels such as SEO, social media, content, performance marketing, analytics, and e-commerce, while an MBA in Marketing covers broader areas such as branding, sales, consumer behaviour, market research, and marketing strategy.
Yes, you can pursue an MBA in Marketing and build a career in Digital Marketing. Additional certifications and practical experience can help you specialise in the digital space.
No prior experience with digital marketing tools is required to join the program at GEMS B School. Students from diverse academic backgrounds can start with the fundamentals and gradually build their skills.
The program provides practical training in key areas such as SEO, social media, performance marketing, content marketing, digital analytics, and search engine marketing, preparing students for industry roles.
Yes, Digital Marketing is a high-demand specialisation, as businesses across industries increasingly depend on digital platforms for branding, customer engagement, and sales.
An MBA in Digital Marketing can open career opportunities in SEO, social media, content marketing, performance marketing, brand management, and business development. It also provides valuable skills for entrepreneurs looking to promote and grow their own businesses online.
No, Choosing Digital Marketing does not limit you to marketing agency jobs. Digital marketing skills are in demand across industries such as IT, healthcare, banking, e-commerce, education, FMCG, startups, and consumer brands.
You can pursue roles in digital marketing, SEO, social media, performance marketing, growth marketing, brand management, business development, and sales. These skills can also be valuable if you plan to start your own business.
Yes, absolutely. You can pursue Digital Marketing even without a marketing background.
The MBA in Digital Marketing starts with the fundamentals and covers key areas such as marketing concepts, SEO, social media, content marketing, digital advertising, analytics, and customer engagement, making it suitable for students from diverse academic backgrounds.
Yes, The program covers key areas such as SEO, social media marketing, content marketing, performance marketing, digital advertising, analytics, and marketing strategy. These skills can help you serve clients, develop digital campaigns, and grow your agency.
With the right practical experience, industry exposure, and entrepreneurial skills, you can build your own digital marketing agency after or even during the program.
Yes, The MBA in Digital Marketing at GEMS B School is suitable for both freshers and working professionals. Freshers can build their digital marketing skills from the fundamentals, while working professionals can strengthen their existing experience and develop advanced marketing and management skills.
The information provided by GEMS B School does not specify progression rules or eligibility for particular higher-education programmes after completing the MBA in Digital Marketing. Eligibility for further studies depends on the university, course and admission requirements of the institution a student wishes to join. Students planning further education should check the eligibility criteria of their preferred programme or university.
The key advantage of GEMS B School's Earn While You Learn approach is the opportunity to combine management education with practical workplace experience. GEMS B School highlights several benefits of its Work-Study approach, including enhanced practical learning, workplace experience, industry exposure and greater value in the job market. Students also learn from faculty who include working professionals, senior executives and subject-matter experts.