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Program Concept

This is an Earn – Learn – Earn / Work – Study – Work Program. Join the INDUSTRY SYNERGISED BBA and get a Job placement immediately. Work from Monday to Friday. Study on Saturdays and Sundays. At the end of 3 years get a BBA degree and a GP certification with 3 years work experience. Job placement will be related to Management to enable 5 days practical exposure and 2 days classroom exposure (70% practical learning and 30% theoretical learning). Job placement will be full time and a full time salary will be paid.

The student will be awarded a BBA degree and a GP certification in this program. The BBA degree will be awarded by a UGC recognised and NAAC ‘A’ grade accredited Indian University and the GP certification by GEMS B SCHOOL. On the strength of these qualifications students can apply for employment in the Private sector, Public sector and Overseas as well.

Fees is payable in 6 easy instalments. Hostel accommodation available in the campus. Students will be taken on an outbound workshop as a part of the course curriculum.

Program Highlights

3 years of authentic industry exposure
5-day work placements + weekend classes
400+ verified employer partners
Guaranteed job placement support
Develop leadership skills early

International Progression (optional)

GEMS B SCHOOL’s strategic partnerships with reputed International Universities enables students enrolling for the Industry Synergised BBA program for a course progression into a Bachelor’s program in Management at one of these International Universities.

GEMS B SCHOOL currently has International Pathway agreements with University of Sunderland – UK, Roosevelt University – USA and La Trobe University – Australia.

Students can complete the first 2 years of their BBA at GEMS B SCHOOL and progress to one of these Universities for the final year to get a Bachelor’s degree in Management from that respective University.

The International progression is only for students who are interested in this option and is not mandatory for all. Students enrolling for the Industry synergised BBA have time upto 2 years to decide whether they would like to choose this option or not.

Specialisations

Business Analytics
Marketing Management
Financial Management
Human Resource Management
International Business Management
Information Technology Management
Retail Management
Digital Marketing
Event Management
Hospitality & Travel Tourism Management
Logistics & Supply Chain Management
Healthcare & Hospital Management

Career Outcomes

Entry-to-mid level business roles with experience advantage

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Business Development Executive

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Sales Executive

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Retail Store Manager

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HR Assistant

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Operations Analyst

Eligibility & Fee

Eligibility Criteria

  • 12th Pass (any stream)
  • Minimum 50% marks in 12th
  • GEMS Admission Test and Personal Interview
  • Passion for business and leadership
  • Commitment to work-study model

Fee Structure

  • Payable in 6 installments
  • Scholarships available
  • Education loan available
  • Contact admissions team for latest fee structure

Why Industry Synergised BBA at GEMS?

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Earn While You Learn

Salary throughout the program helps offset your education costs.

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Experience Advantage

Graduate with 3 years of work experience

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Industry Network

Build connections across 400+ partner companies

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Fast Track Career

Start management track while studying

Start Your Career Now With BBA

Earn while you learn with GEMS's Industry Synergised BBA. Graduate with degree and experience. Apply now.

Apply Now →

Frequently Asked Questions

What is the eligibility for Industry Synergised BBA if I studied Science, Commerce or Arts in Class 12?
The Industry Synergised BBA is open to Science, Commerce, and Arts students who have completed 10+2 from a recognised board with at least 50% aggregate. Students awaiting Class 12 results can also apply.
What is the GEMS B School BBA admission process from application to final selection?
The BBA admission process includes online registration, GEMS Entrance Test, Personal Interview, and enrollment with fee payment. The entrance test covers Quantitative, Verbal, and Reasoning sections.
Which Industry Synergised BBA specialization is best for jobs and career growth?
GEMS B School does not identify one specialisation as the best for jobs or career growth. The Industry Synergised BBA offers 12 specialisations, including AI, Finance, Digital Marketing, Business Analytics, HR, Supply Chain and more. Students should choose based on their career interests, skills and goals.
How does the earn-while-you-learn BBA work, and when do students start earning a salary?
The Earn-While-You-Learn BBA lets students work Monday–Friday and study on weekends, combining education with practical experience. The programme follows a 70% practical and 30% classroom learning model. Students can earn while working, but GEMS B School does not specify a fixed salary or exact start date.
What salary can I expect after completing the Industry Synergised BBA from GEMS B School?
GEMS B School offers placement assistance to MBA graduates, with the average CTC reported at around ₹8.5 LPA, depending on industry standards.
Can I pursue an MBA after completing the Industry Synergised BBA?
Yes. After completing the three-year Industry Synergised BBA, students can pursue an MBA, provided they meet the eligibility criteria. GEMS B School requires graduation from a recognised university with at least 50% aggregate or equivalent CGPA.
What are the advantages of doing a work-study BBA instead of a regular BBA?
A work-study BBA combines academic learning with real workplace experience. At GEMS B School, students work Monday–Friday and study on weekends, with 70% practical and 30% classroom learning, helping them gain industry exposure and job-ready skills while earning their degree.